Art 490: Artists' Websites

School of Art, Long Beach State University


Before creating an effective website, you need to define the goals you want it to help you achieve. Write a Viewer Profile of the visitors you'd like to communicate with.


With your goals and viewer in mind, create Photography and Writing about Yourself and Your Work that make a compelling case for your value to the gallery, studio, collector, or client.


With feedback from in-class & online critiques, refine your website. Don't settle for a 1st draft site. Like any art project, the last 15% of finish work makes a world of difference.


Help with writing about yourself and your work.
Artist’s Statement / About Page
The Artist's Statement that you show with your work in an RL gallery is a close cousin to the About page on your website/ePortfolio. Both...
Read More "Artist’s Statement / About Page"
Viewer Profiles & Site Experience
What makes a good portfolio website? Let's write a viewer profile to help you sketch out the visitor experience of your website.
Read More "Viewer Profiles & Site Experience"
CVs & Resumes
Which do you need, a CV, or a Resume? And how do you write it?
Read More "CVs & Resumes"
Cover Letters for Artists
The *Cover Letter* is often the way you introduce yourself to Curators, HR Directors, and others.
Read More "Cover Letters for Artists"


Help with photographing yourself and your work.
Getting Pix of your Show from the SOA
When you exhibit in the CSULB School of Art Galleries, the SOA Visual Resources Coordinator, Jeff Ryan, will photograph your show for the SOA website....
Read More "Getting Pix of your Show from the SOA"
Documenting 2D Artwork
Documenting your artwork is an important task when creating a portfolio. These documents are representing you as an artist. They should be presented in a...
Read More "Documenting 2D Artwork"

Art 490 Blog Posts

Posts about the class and about the design & building of your website.

Domain Names

Your URL, Domain Name, or Web Address is your telephone number in cyberspace. Probably the best one is just your name, like On this page you’ll find resources for finding and registering your Domain Name. And also info on Domain Name Hacks.